Master of Strategic Communication (Extension)

Admissions information

Use the buttons to expand or collapse the section. Each section contains [nature of content]

• Course description arrow_forward_ios

  The Master of Strategic Communication (Extension) is designed to respond to industry demand for competent communication professionals with the knowledge and skillset of demonstrating the use of the full spectrum of communication strategies and techniques for problem solving. Using contemporary communication scholarship and industry insights, it is also designed to address the needs of professionals who aspire to build or explore a communication career driving strong stakeholder relationships and engagement for better organisational outcomes.

  This course introduces students to practice-oriented knowledge and skills required in the field of communication. It serves as a stepping-stone for students who would like to apply advanced knowledge and skills in developing, implementing, and evaluating innovative and integrated solutions to real-world communication challenges. In doing this, students are encouraged (a) to demonstrate their critical and creative thinking (b) to navigate, consider, and embrace diverse contexts, issues, values, and perspectives (c) to effectively communicate and engage with various audiences through communication strategies across a range of multiple media platforms and (d) to provide innovative and strategic solutions in addressing communication and engagement challenges they face in their careers.

  The course is an extension of the traditional Master of Strategic Communication in that it includes an additional 24cps of electives which allow students to broaden their expertise and tailor the degree to their specific career interests.

  Facing ongoing technological and social developments, strategic communication becomes critical in every organisation’s practices. Emerging technologies, dynamic media environments, and diverse social issues shape the way individuals engage with or respond to organisations’ communication. In addition, individuals’ preferences keep changing in this fast-pacing environment. To keep up with these changes, many organisations strive to meet social and stakeholder expectations. However, it is often challenging for organisations to do so. This is because different stakeholders exhibit different levels of motivation to engage and collaborate with those organisations. Therefore, strategic communication is required to effectively connect with those diverse stakeholders by grasping key audience insights and formulating possible strategies across complex, fragmented media ecosystems. Strategic communication builds a critical foundation of organisational success. Communication professionals are expected to understand the role of strategic communication in cultivating favourable stakeholder relationships and maintaining positive reputation for organisational survival and legitimacy.

• Important dates arrow_forward_ios

  Find out more about application dates relating to this course

• Scholarships and prizes arrow_forward_ios

  Discover our scholarships for undergraduate, postgraduate and research students. Our scholarships celebrate diversity and academic excellence. Use the scholarship search tool to find the right scholarship for you.

  Scholarships for domestic students

  Scholarships for international students

• Course duration arrow_forward_ios

  The course is offered on a two-year, full-time or four-year, part-time basis.

• Admission requirements arrow_forward_ios

  To be eligible for admission to this course, applicants must meet the following criteria.

  Applicants must have one of the following:

  • Completed Australian master’s degree, Australian graduate certificate, or Australian graduate diploma, or overseas equivalent, in any field of study

  OR

  • Completed Australian bachelor's degree, or overseas equivalent, in Management and Commerce, Society and Culture, or Creative Arts

  OR

  • Completed Australian bachelor's degree, or overseas equivalent, in any field of study AND A minimum of 2 years full-time, or equivalent part-time, relevant professional experience

  Applicants who do not meet the criteria above should consider applying for C06153 Graduate Diploma in Strategic Communication.

  Supporting documentation to be submitted with the application

  For applicants who need to demonstrate work experience:

  • Curriculum Vitae AND Statement of service in one of the following formats:
    • A 'Statement of Service' provided by the employer
    • A completed 'UTS statement of service’ signed by the employer
    • A statutory declaration confirming work experience (for Australian Residents only)
    • An official letter from the applicant’s accountant or solicitor on their company letterhead confirming the applicant’s work experience or engagement with the business, duration of operations, and the nature of the business
    • A business certificate of registration in original language and English (e.g. provision of ASIC documentation or ABN or similar documentation for Australian Businesses)

  Eligibility for admission does not guarantee offer of a place.

• Inherent requirements arrow_forward_ios

  Inherent requirements are academic and non-academic requirements that are essential for successfully completing a course at UTS. You can find the inherent requirements for your course via the inherent requirements directory.

• Professional recognition arrow_forward_ios

  The postgraduate Strategic Communication degrees are externally accredited by the Communication and Public Relations Australia (CPRA), formerly Public Relations Institute of Australia (PRIA). As part of this accreditation process, CPRA examines the alignment of the degrees with industry expectations and needs. Course structure, subject outlines, work integrated learning activities, and assessment briefs are assessed to ensure student learning experience is theory-informed, research-based, and industry-oriented; thereby producing graduates who are poised to thrive in the professional communication industry.

• Recognition of prior learning arrow_forward_ios

  Students who have successfully completed subjects from the Graduate Diploma in Strategic Communication (C06153) and Master of Strategic Communication (C04461) are eligible for recognition of prior learning for completed subjects.

• Articulation with UTS courses arrow_forward_ios

  This course is part of an articulated program with the Master of Strategic Communication (C04461) and the Graduate Diploma in Strategic Communication (C06153).

  Students transferring into the Master of Strategic Communication (Extension) must have successfully completed at four subjects in the Strategic Communication postgraduate program.