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Create a Conference Presentation

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Common types of conference presentations

  • Full paper - The length of a full paper is variable, usually between 20 and 40 min, and rarely exceeds one hour. A full paper may be followed by question time.
  • Short paper - This type of conference presentation can be as short as 10 min, and very often it is one in a series of short papers in a 1- or 2-hour session on a particular conference sub-topic or theme, each followed by 10 minutes question time. Timing is crucial as it is common for short paper sessions to be carefully managed by timekeepers who will ‘terminate’ your paper after the allocated time.
  • Workshop - The emphasis of most workshops is on their practical nature. Their purpose is for participants to experience a strategy, a technique or a practical demonstration, and to have opportunities to question you about the value or workability of what you are presenting.
  • Poster - You prepare a poster of your work (one or more A1 displays, including diagrams, text, references or visuals). This is displayed in an area of the conference venue. Your poster may be staffed at particular times when you are required to be available to provide further information or answer questions about your poster.
  • Discussion paper - It is assumed that participants have read the paper. A summary is presented at the beginning of the paper (usually, but not always by the paper presenter), and the session consists mainly of a discussion or defence of the issues, questions and ideas raised in the paper.
  • Panel presentation/discussion - You are one of several people on a panel discussing a theme/topic related to the conference. Your role is to be an expert in a particular issue, topic, technology, strategy or you represent an institution, department or company. Normally you receive advanced notice of this, but sometimes you can be asked to be a panel member at the conference.
  • Roundtable discussion - This is a short paper presentation followed by the presenter facilitating/workshopping discussion with participants in groups.

Preparing your conference presentation

There are significant differences between a written paper, essay or report and a conference presentation. The introduction of a conference presentation should be considerably longer than that of a written text. Repetition is vital in a conference presentation. An audience needs to hear information several times and in slightly different forms to understand it, whereas in a written text the reader can refer back if necessary. Informal rather than formal language should be used in an oral conference presentation.

  • Think of a ‘catchy’ title as most conferences run parallel sessions and your presentation may compete with numerous presentations offered at the same time.

  • You will need to submit an abstract to the conference committee for your presentation to be accepted. If you have already written your paper, this task should be fairly easy as the abstract is a summary of the paper which is usually around 200–400 words . Ensure the issues, questions, thesis as well as the conclusion findings are clearly stated in the abstract.

  • In case the paper has not been written yet, prepare the abstract in such a way that you do not commit yourself to details that will not be addressed in the final paper.

  • Ensure that you follow guidelines set by the conference organizers regarding length, layout, references, etc. Write the paper as you would an essay, a report, or, more and more commonly, a journal article. The latter is particularly important if the conference proceedings are to be published (refereed or non-refereed). Check previous conference proceedings or journals in your field to ensure consistency with style, referencing, etc.

Presenting your conference presentation

When presenting your conference presentation you need to know your answers to the following questions:

  • Is the purpose clearly stated: are you reporting, comparing, convincing, arguing, questioning…?
  • Is the thesis/topic clearly stated: “In this paper, I want to report the findings of recent research which shows that under certain conditions, dolphins can be taught how to read simple text”?
  • Are your main arguments/ideas supported with evidence?
  • Are all the materials relevant to the topic?
  • Have you demonstrated your knowledge of the subject?
  • Is the level of technicality suited to the audience?
  • How do you reply to audience’s questions: long questions, ‘mini papers’ disguised as questions…?

Organise your presentation

Most presentations are organised according to a predictable pattern. They have three main stages: introduction, body and conclusion (i.e. tell them what you are going to say; then say it; then tell them what you have said).

When a presentation does not have these clear sections, it can be very difficult for listeners to follow what is being said.

Introduction

This is the most crucial part of any presentation. You need to capture the audience’s interest in your topic and establish rapport with them. Your introduction should let the audience know what they are going to hear in the presentation. They need to know what to expect in order to get interested and to be able to follow you. Giving them an outline of your presentation in your introduction enables them to do this.

You need to:

  • capture the audience’s attention with a question, quotation, anecdote, or interesting statistic, etc.
  • tell them what your presentation will be about:
    • main theme or main argument
    • main points you will cover and the order in which you will cover them.

Body

The body of your presentation must be clearly organised with the main points highlighted. One effective technique is to number your ideas. Any idea which is new to your audience needs to be presented simply with supportive evidence or examples which will make it more easily understood. Each important idea should be presented several times in different ways within the body of your presentation. Your audience needs several opportunities to absorb the full meaning and the significance of the most important ideas. It is also important to state the links between your ideas clearly.

The body is where you develop your main ideas/argument, using supporting ideas/evidence. Use techniques that make it easy for the listener to follow your talk:

  • number your ideas: “There are three main factors...”
  • arrange your ideas in logical order, such as chronological; cause and effect; problem–solution
  • use transitional devices to help the audience follow the direction of your talk: “secondly…; another important point is...; on the other hand…; I would now like to move on and look at another aspect of the research...”
  • support and clarify your ideas:
    • state the main idea
    • provide support for this idea
      • refer to experts, provide examples to illustrate the idea
      • provide statistics, facts, tell anecdotes (if time permits)
      • provide case studies, etc.
  • repeat important ideas using different words so the audience has several opportunities to absorb them
  • don’t make the information too dense – remember the audience is listening, not reading!

Conclusion

The conclusion sums up main points. The conclusion should reinforce the central ideas of the presentation and signal a forceful ending. A weak, inconclusive or apologetic closing detracts from a good presentation. You should show in your conclusion that you have covered all the points that you said you would in your introduction. You should also show that you are confident, and that you have communicated effectively.

It is important to have a strong conclusion so the audience is left with a good impression.

  • Summarise the main ideas of your presentation.
  • Don’t introduce any new ideas.
  • Work towards a strong ending – don’t finish abruptly or say ‘That’s all’. Perhaps leave the audience with something to think about.

Presentation Tips

Advance Preparation

The more you know about your audience, the more likely you will be able to give an effective presentation. Try to find out as much as you can about who will be there, what their background is, why they will be coming, and how much they will already know about the topic. Go to the room where you will make your presentation and get a feel of its size, acoustics, seating, etc. If you can, familiarise yourself with the equipment in the room.

Clear pronunciation

Your voice must be clear and distinct. If you know you have difficulty with pronunciation, speak a little more slowly than usual. Use intonation, stress, changes in pace (slow down at important points, speed up at details, anecdotes) and pause to keep the listeners’ attention, and focus attention on important points.

Body language

It has been estimated that 75% of meaning transferred is non-verbal.  Try to maintain eye contact with your audience as this helps keep your audience engaged. Focus on standing straight and directly facing your audience, using hand gestures to emphasise important information.

Visual aids 

A presentation can be enhanced by the effective use of overhead transparencies (slides), charts, pictures, posters or PowerPoint presentations (with limited graphic/sound gimmicks). They provide variety and can help reinforce points made. However, you are still the main communicator of your message. Be familiar with your visual aids, refer to them specifically and only display them when you are referring to them, otherwise they will only be a distraction.

  • Physical charts, graphs, pictures, etc.: ensure that the size is appropriate for a large room. If necessary, back up with handouts.
  • Video: ensure the segment shown is not too long in relation to the overall length of your presentation.
  • PowerPoint design basics:
    • Limit the amount of material on each visual: your listeners should be able to read and understand a visual in five seconds or less.
    • Be sure your visuals are large enough to be seen by everyone: the lettering should usually be minimum 20-22 pt. font.
    • Use diagrams, graphs and charts instead of words where possible.
    • Eliminate unnecessary detail from diagrams, graphs and charts.

Expression and style

Try to speak to your audience using notes rather than memorising or reading your presentation. In order to do this, you will have to practise your presentations as many times as you can. If possible, perform in front of an audience. Otherwise, practise in front of a mirror or record yourself on your phone. This will also give you an idea of how long your presentation will take.

Use a conversation style to make your audience feel personally involved. Each time you use the word ‘you’, the audience feels compelled to pay attention.
 

 

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Adapted from Barthel, A. 2010, ‘Presenting a conference paper’, ELSSA Centre, University of Technology Sydney.
  

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