Ella Bruce
Ella Bruce

Ella Bruce

PhD student (Marketing)

Contact: Ella.Bruce@uts.edu.au

Entered PhD program: February 2018

Research topics of interest:

  • Consumer psychology
  • Social media marketing
  • Decision-making
  • Electronic word-of-mouth

Supervisor:  Professor Leona Tam, Dr Adrian Camilleri

Past experiences and academic background:

Ella Bruce completed her undergraduate bachelor degree at the University of Aberdeen (Scotland) in Psychology. She then completed a Masters degree at the University of Warwick in Behavioral and Economics Sciences. 

Ella is currently researching the effect social interactions on social media have on consumer behavior as a part of her PhD. She is also working as a research assistant and tutors undergraduate subjects at UTS. 

 

 

Acknowledgement of Country

UTS acknowledges the Gadigal people of the Eora Nation, the Boorooberongal people of the Dharug Nation, the Bidiagal people and the Gamaygal people, upon whose ancestral lands our university stands. We would also like to pay respect to the Elders both past and present, acknowledging them as the traditional custodians of knowledge for these lands.