Strategic Innovation and Entrepreneurship

What is strategic innovation and entrepreneurship?

This program is designed to equip students with the skills and knowledge necessary to thrive as innovators and entrepreneurs in today’s complex and dynamic business environment.

The program has a particular focus on innovation and entrepreneurship as a way of thinking that facilitates the development and deployment of novel solutions to real problems with the aim of adding value – whether that be commercial, social or something entirely different.

Students will engage with key innovation concepts and theories throughout a series of subjects curated to provide an immersive education experience that places you as a student in charge of your own learning journey.

Why study strategic innovation and entrepreneurship?

Strategic innovation and entrepreneurship provide a competitive edge in a constantly evolving business environment. Staying ahead of the competition requires the ability to innovate strategically, ensuring a company's relevance and sustainability. Studying strategic innovation and entrepreneurship encourages adaptability and teaches how to navigate rapid changes and disruptions and cultivates problem-solving skills, enabling individuals and organisations to address complex challenges creatively for long-term success.

Graduates of this program will be ready for a range of careers in entrepreneurship and business management in a variety of industries. Whether you are looking for a career in marketing, events, law or engineering; or even if you are aspiring to start your own venture one day, this major will prepare you for the creative journey ahead and how to put your ideas to work in the real world.

What do you learn in the strategic innovation and entrepreneurship major? 

By taking part in this program, you will gain skills in not only making innovations work in an organisational setting, for example learning how to develop various innovation strategies, structures and processes for different types of innovations but you also learn to harness the more entrepreneurial traits necessary to come up with novel solutions and business models in the first place. 

This involves building skills in generating creative ideas, identifying opportunities for innovation, and developing new products, services, or processes that can lead to competitive advantage. You will also learn about undertaking feasibility assessments, funding and pitching strategies, new venture management and ultimately how to turn innovative ideas into viable business opportunities. 

See the full list of subjects in the Strategic Innovation and Entrepreneurship Major

Career opportunities 

  • Business development manager
  • Business insight analyst
  • Business transformation partner
  • Change and innovation consultant
  • Chief executive officer
  • Chief operations officer
  • Chief innovation officer
  • Chief people officer
  • Customer experience manager
  • Entrepreneur
  • Enterprise strategy partner
  • Head of growth
  • Innovation lead
  • Innovation strategy analyst
  • Financial technology developer
  • Marketing analyst
  • People and culture specialist
  • Portfolio/product manager
  • Social enterprise entrepreneur
  • Strategy and planning lead
  • Startup founder
  • Venture capitalist
Acknowledgement of Country

UTS acknowledges the Gadigal people of the Eora Nation, the Boorooberongal people of the Dharug Nation, the Bidiagal people and the Gamaygal people, upon whose ancestral lands our university stands. We would also like to pay respect to the Elders both past and present, acknowledging them as the traditional custodians of knowledge for these lands.